Chicago-based Suite Nails is a new company offering in-office manicures to busy working professionals. They wanted a logo that was simple, contemporary, and professional, but that still had a unique personality. I created this logo by editing a rounded sans serif. I also shaped the dots of the i’s to be reminiscent of both nail tips and smiles, relating the logotype to the service the company offers as well as how it leaves its customers feeling – happy.
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